
“CHAOS CONTROLLED”
“Chaos Controlled” for Clutch Magazine Issue 37
creatively directed and conceptualized by me
This shoot explores the dynamic balance between control and chaos, portraying a lab setting where the stark sterility contrasts with bursts of bold, unrestrained self-expression.
The white laboratory is a blank canvas, its order symbolizing the structures imposed by society and the human desire to categorize and analyze existence.
The models wearing extravagant and eccentric outfits, depict a disruption in the controlled environment, representing the untamable spirit of individuality and the unpredictability of human creativity.
The tension between the controlled lab setting and the chaotic energy of the styling mirrors the internal struggle of understanding oneself through the lens of societal expectations vs. personal expression.









